Archive for August, 2007
Fan Obsessed – Michael Rapino CEO Live Nation
Concert Industry Consortium 2006 – Keynote Speaker
2 February 2006
“At Live Nation our priority is to direct our resources towards research that helps us understand the fan better than anyone else.“
“To put this into perspective, if we line up 100 random people against the wall, we know that only 29 of them have gone to at least one concert a year. The other 71 people never go to concerts. Why then do we spend millions of dollars on TV, radio & outdoor mass media trying to reach just these 29 fans. Our advertising dollars are wasted on the 71 people who never come to concerts anyways.“
“When asked how they got their information on an upcoming show, 56 % of young fans, age 13-24 years, found out about it online.“
“Once again, this raises the question: Why do we continue to spend so much of our advertising dollars on conventional mainstream media such as television, radio, print and outdoor? Last year, Live Nation spent only 1 percent of our $200 million dollar advertising budget on online media, where we now know almost 50% of our young adult fans find out concert information online.” MORE DETAIL >>
30 August, 2007 at 4:18 pm Tim Roberts ARTS Australia Leave a comment
Ticketmaster to End Live Nation Contract
By Jeff Leeds
23 August 2007
“Live Nation and House of Blues accounted for more than 15 percent of Tickemaster’s roughly $1 billion in revenue last year“.
The “company’s chief executive, Michael Rapino, had been pressing for an arrangement that would, in effect, make livenation.com the principal outlet for ticket sales to the company’s concerts.“
”the end of the relationship would free Ticketmaster to devote energy and resources in other areas of the live entertainment business.” Ticketmaster’s chairman, Terry Barnes and chief executive, Sean Moriarty. READ MORE >>
23 August, 2007 at 9:03 pm Tim Roberts ARTS Australia 4 comments
Ticketmaster vs. Ticket Buyers
By Kent Smetters
21 October 2006
“Ticketmaster already has a near monopoly in the primary ticket market, so why give it another in the secondary market? A free market is the best form of consumer protection.“
“… Ticketmaster refers to its competition in the secondary market as “scammers” and “scalpers.” But Ticketmaster is fine with secondary sales if they add to its own bottom line.“
Suggesting that competition is contradictory to Ticketmaster’s business model, academic Kent Smetters discusses the seemingly contradictory stance of Ticketmaster the “original point of sale for more than half of the tickets sold in the U.S.” as it tries to lobby to similarly contractually control the secondary ticket market as well. READ MORE >>
17 August, 2007 at 7:20 pm Tim Roberts ARTS Australia 1 comment
Slump in Ticket Sales Slows, Ticketmaster parent company, IAC’s 2Q Profit Growth
Slower than expected ticket sales through its Ticketmaster division contributed to IAC’s quarterly profit increasing less than analysts’ projections. “People may be selling more of their own tickets,” Jeffrey Lindsay, Sanford C. Bernstein & Co. analyst in New York, told Bloomberg. “The contract renewals they’re getting are probably on poorer terms.” READ MORE >>
15 August, 2007 at 9:32 pm Tim Roberts ARTS Australia Leave a comment
Ticketmaster Introduces Sports Packages
7 August 2007
Ticketmaster Introduces Ultimate Sports Fan Experiences for Top NFL and College Football Games
Following the lead of other value-adding services, Ticketmaster has introduced a new offering catering to serious sports fans. Fans of top football teams may visit http://www.ticketmaster.com/sportspackages for access to a variety of “football experience weekends”. An alliance with sports destination provider, TBG Fan Experiences, Ticketmaster is now offering all-in-one packages. READ MORE >>
13 August, 2007 at 9:52 pm Tim Roberts ARTS Australia Leave a comment
