Archive for October, 2007

Ticketing websites peak as England goes to RWC final

Hitwise

17 October 2007

“According to Hitwise UK, UK Internet visits to ticketing websites peaked on Sunday 14th after England beat France in the semi-final, with traffic to www.seatwave.com increasing by 235% on Sunday 14th compared to Sunday 7th October. UK Internet searches for “rugby world cup tickets” quadrupled over the two weeks ending 13th October as England made it through the quarter and semi-finals.” MORE DETAIL >>

18 October, 2007 at 6:49 pm Leave a comment

If You Discount It, Will They Come?

New York Times

By Charles Isherwood

7 October 2007

A survey of various discounting schemes in play in New York to lure those ever evasive ‘new audiences’. Does discounting = audience development? You be the judge.  MORE DETAIL >>

8 October, 2007 at 10:49 am Leave a comment


FULL HOUSES – Turning Data into Audiences

Exploring the CRM and audience development potential of ticketing and the customer database.

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