Archive for September, 2009

A “program that tracks their patrons’ habits”

Is all publicity good publicity?

The Arts Centre has spent $3 million on Tessitura and it will mean a loss to Ticketmaster of about $7 million a year on transaction fees at the Arts Centre alone.

But “even when Tessitura is fully operational, Ticketmaster will still sell big-volume acts such as Bon Jovi at the Sidney Myer Music Bowl.” Maybe Ticketmaster has got what it wanted all along?

READ THE ARTICLE>>

24 September, 2009 at 4:26 pm Leave a comment

Google as an Arts Organization

googleErik Gensler of Capacity Interactive Inc. moots an interesting idea in his blog.

“If Google were a performing arts organization it would…

…aggregate all critical reviews and share them to help people decide if they want to attend a performance
…survey ticket buyers after each performance and send them to a forum where they could comment on performances they’ve seen
…allow people to vote on future rep
…put all production designs on line for people to examine and comment upon
…have 100% flexible exchange policies
…video and share rehearsals and other behind-the-scenes footage
…promote all other arts organizations
…encourage all management and artistic leadership to blog”

READ THE WHOLE BLOG HERE>>

17 September, 2009 at 5:29 pm 1 comment

Time to advertise the whole price and …

Earlier this year the Australian Competition and Consumer Commission (ACCC) provided guidance on component pricing which has an impact on how ticket prices are advertised.
 
The addition of booking fees, handling charges, convenience charges etc (whatever euphemism is created) will be controlled from 25th May 2009 as “part prices” under section 53C of the Trade Practices Act 1974 (TPA).
 
The main intent of such changes is to guarantee for consumers that a price advertised is actually available for purchase and avoid consumers being given the impression that a ticket is being offered at a lower price than is actually available.More information is available from Australian Competition and Consumer Commission (ACCC) or members can get guidance from Live Performance Australia 

14 September, 2009 at 10:18 am Leave a comment


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