Live Nation Entertainment to switch ticketing from CTS Eventim to Ticketmaster
27 February, 2010 at 10:48 am Tim Roberts ARTS Australia Leave a comment
The whole interpretation of this can alter based on the substitution of the terms “software” for “service”.
It is very hard to conceive that Ticketmaster’s two decade software is superior to CTS Eventim’s much more recently developed and updated software.
The question is whether LiveNation committed the right amount of skills and resources to implement the CTS Eventim software effectively. It is a common underestimation for long term agency clients.
Read the full article online<<.
Entry filed under: CTS Eventim, LiveNation, News, Ticketmaster. Tags: competition, live nation ticketmaster agency, Ticketmaster Live Nation.
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