Archive for 19 April, 2010
Apple is patently on the move into ticketing
Concert Ticket +
Some journalists have suggested “move over Ticketmaster”.
I am not so sure that this will stop TM and LN in their tracks, but on the back of the MySpace offering ticketing and event related services, Apple’s Concert Tickets + is cause for concern at the very least. Afterall their track record at innovation and leap frogging extant competitive offerings is pretty impressive.
The Apple patent is discussed in detail here.
It is proposing to completely do away with hard or paper tickets and deliver the ‘ticket’ electronically and the article details system architecture, electronic ticket management, kiosk delivery, wireless delivery and interaction via NFC and RFID (removing the need for scanning and turnstiles) and seat views.
It is very interesting that they have already considered other possibilities beyond concerts, including: Sports (of course), Weddings invitations and Conference accrediation, School events and so-on. Oh and of course, they have also incorporated merchandise, music and catering value added expenditure.
On second thoughts, be afraid Ticketmaster and Live Nation be very afraid. This is one business you won’t be able to just buy to remove competition in the market.
19 April, 2010 at 9:00 pm Tim Roberts ARTS Australia 3 comments
