Archive for 3 August, 2010
Ten steps to great CRM
“Correctly implemented CRM will enhance your business and reputation, but in order to implement effective new ways of interacting with your customers across multiple channels you may be looking at a complete organisational shift.“
“A strategic business change at this level isn’t always easy, but there are ways to minimize the stress and align your company philosophy so that you can really deliver for your customer.“
Matt Owen of eConsultancy makes ten practical recommendations:
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What’s are you getting out of this?
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Do your homework
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Be inclusive.
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Let the right people know.
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Practice what you preach.
- Shop around.
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Budget responsibly.
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Be the boss.
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Take your time.
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Keep moving forward.
3 August, 2010 at 10:02 am Tim Roberts ARTS Australia Leave a comment
