The World of Ticketing Options
8 August, 2010 at 12:38 pm Tim Roberts ARTS Australia 2 comments
Helping Nonprofits Make Smart Software Decisions
Laura Quinn of idealware has made a start at an overview of system options for ticketing.
The categorisation of system options is interesting:
- General Admissions Ticketing
- Stand-Alone Solutions for Reserved Seats
- Integrated Constituent Tracking and Ticketing Solutions
- Solutions Specializing in Commercial Venues
A few of the comments made for interesting reading and warrant further exploration for anyone considering a new solution:
- EventBrite or BrownPaperTickets both integrate with Salesforce.
- Patron Technologies has just launched PatronManager “which is built on top of the Salesforce platform to include reserved seating ticketing and box-office functionality. It’s an interesting option especially for small to medium sized organizations who have a number of constituents to track in addition to their patrons.“
- “Blackbaud’s The Patron Edge also provides box office functionality, with some ability to integrate into The Raisers Edge.” It seems rather shortsighted that The Patron Edge only supports some integration with The Raisers Edge with the naming as part of a suite suggesting full integration. The Patron Edge is just a rebadged third party product TopTix from Israel. Not dissing TopTix, but The Patron Edge is still only version 3 of this software.
- Tessitura, the “Cadillac of the arts management world.” That has unfortunate connotations in Australia
”It’s a complex system that’s much more appropriate for organizations with multi-million dollar budgets than for small ones — it requires considerable customization, training, and staff time to use.“
Some issues that have not been addressed are Social Media integration and Mobile Web interfaces, but this article is just making a start.
READ FULL ARTICLE ONLINE HERE>>
Entry filed under: Arts Marketing, audience development, box office, CRM, Online, Paperless, SaaS. Tags: Arts Marketing, audience development, competition, Online, Social Media, Web 2.0.
1.
Andrew Thomas | 8 August, 2010 at 9:22 pm
Great to see a selection of ticketing, marketing and fundraising in the US / NA.
It does seem to concentrate on the ‘bigger’ players. Recent years have seen new products as well as more established products, like PatronBase, develop further and open new markets.
Key for all venues and organisations, is to look well beyond short lists and the herd.
2.
Tim Roberts | 8 August, 2010 at 9:37 pm
Yes and no Andrew.
Yes it is good to see the development of new markets and FULLHOUSES is totally commited to looking well beyond “shortlists and the herd”.
But No, Eventbrite, Brown Paper Tickets, TixHub, TicketTurtle.com, Tick-It! Trak Pro, WinTix/WebTix, Easy-Ware’s TotalInfo and Arts Management Systems’ Theatre Manager can not be perceived as from the ‘bigger’ end of town.
To position PatroBase as smaller than these vendors is unfortunate?