Archive for 30 September, 2010

Hang on … who runs the venue – The venue management or Ticketmaster?

It may be me being thick, but this article seems to continue the confusion over who runs a venue, who hires the venue and owns the act and who is just an agent.

This article would be amusing if it were not for the large number of annoyed customers and fans judging by the comments.

Just because you can gouge some customers does not mean you should disadvantage  all customers. This is a shortsighted tactic that hopefully will be discouraged by consumer backlash.

Or am I just being naive?

Some classic quotes for your amusement:

Ticketmaster, the official ticket agency for the O2, tells fans that using “market-based pricing” for tickets will give them a better chance of seeing their favourite groups than using set prices.

The most expensive price of all – £675.03 for a pair of tickets in block A1 – was charged by Simply Red, the Mancunian band fronted by Mick Hucknall, the Labour-supporting singer whose songs include ‘Money’s Too Tight (To Mention)’.

Why do we charge £200 a ticket? Because the touts do, says the O2

30 September, 2010 at 3:50 pm 1 comment


FULL HOUSES – Turning Data into Audiences

Exploring the CRM and audience development potential of ticketing and the customer database.

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