Will online tools really turn fans into promoters?
25 November, 2011 at 11:35 am Tim Roberts ARTS Australia Leave a comment
FanFueled is one such ‘promoter management tool’. The “ticketing platform tracks the transactional impact of fan sharing–and lets fans earn rebates on their service fee if their promotional activities yield additional ticket sales.“
“According to Founder and CEO Anderson Bell, the sharing rate for FanFueled events is 20% — 1 in 5 ticket buyers share information with their peers — which is double the sharing rate for a ticketing platform such as Eventbrite.“
Social Event Ticketing Platform Rewards Fans for Influencing Sales
Entry filed under: Arts Marketing, audience development, Social Media. Tags: Arts Marketing, audience development, recommendations, Social Media.
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