We believe that we own the tickets we buy, but do we?
I have been watching this movement with interest since the start of the year.
The Fan Freedom Project rails against the “new restrictive paperless ticketing technologies under the guise of innovation and convenience.”
It is the terms and conditions that are now being applied to paperless tickets that the Fan Freedom Project sees as restrictive:
Two types of paperless ticketing, both of which have negative implications for fans of live events:
- Restricted transfer (closed-loop system administered by the ticket agent)
- Prohibition of ticket transfer (ticket tied to one credit card or ID)
While I applaud the sentiment and the call to action for change, I am not so sure about the statement – “We the fans believe we own the tickets we buy.” My understanding is that a ticket is just a licence to attend an event at a specific location, date and time (and maybe seating location). Does the consumer really own it and own what? Any opinions?
Take a look at the infographic for a quick summary of the issues.